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First Cry IPO listed @ Rs. 651

Brainbees Solutions IPO GMP

 

 

 

Brainbees Solutions IPO GMP date review price allotment details @ Chanakyanipothi.com,

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Table of Contents

  • GMP
  • Reviews
  • Subscription
  • Allotment

What is the latest news relating to Brainbees Solutions IPO?   
On August 13th, 2024, the shares of First Cry got listed at Rs. 651, premium of 140% over the issue price. The listing has been very much above the expectations of the grey market

What is the latest GMP of Brainbees Solutions IPO?

For latest GMP, Click

Subscription status of Brainbees Solutions IPO

First Cry IPO Subscriptions (Closed)

Price Rs. 465 Lot 32 shares, Rs. 2308.21 Crore

QIB B HNI X S HNI X NII X RII X Total X
19.30 5.32 3.39 4.68 2.31 12.22
Applications: 5,73,431 / (2.04x)
Amount wise Bids recd. Rs. 28206.27 Crore

Who is the promoter of Brainbees Solutions IPO?   

THE COMPANY DOES NOT HAVE AN IDENTIFIABLE PROMOTER

What are the Objects of Brainbees Solutions IPO?

The Offer comprises the Fresh Issue and the Offer for Sale.
The company proposes to utilise the Net Proceeds towards funding the following objects:
1. Expenditure by our Company for: (i) setting up new modern stores under the “BabyHug” brand; and (ii) setting up a warehouse, in India;
2.Expenditure for lease payments for our existing identified modern stores owned and operated by the Company, in India;
3.Investment in our Subsidiary, Digital Age for: (i) setting up new modern stores under the FirstCry brand and other home brands of our Company; and (ii) lease payments for our existing identified modern stores owned and controlled by Digital Age, in India;
4.Investment in its Subsidiary, FirstCry Trading for overseas expansion by: (i) setting up new modern
stores; and (ii) setting up warehouse(s), in KSA;
5.Investment in its Subsidiary, Globalbees Brands towards acquisition of additional stake in its step
down Subsidiaries;
6.Sales and marketing initiatives;
7.Technology and data science cost including cloud and server hosting related costs; and
8.Funding inorganic growth through acquisition and other strategic initiatives and general corporate
purposes.

What is the business of Brainbees Solutions?

Brainbees Solutions is India’s largest multi-channel retailing platform for Mothers’, Babies’ and Kids’ products, in terms of GMV, for the year ending December 2023, with a growing presence in select international markets. In India, It sells Mothers’, Babies’ and Kids’ products through its online platform, company-owned modern stores, franchisee-owned modern stores and general trade retail distribution. 

It launched the FirstCry platform in India in 2010 with the goal to create a one-stop destination for parenting needs across commerce, content, community engagement, and education. It named its platform “FirstCry” because it believes that a baby’s first cry is a special moment for parents, and it aims to make such moments of the parenting journey filled with joy and happiness. It seeks to develop a tangible, emotional, multi-year relationship with parents, especially mothers, with whom its first engagement begins from their baby’s conception (i.e., nine months before birth) and can continue until their child reaches about 12 years of age.

Childcare is a non-discretionary, essential expense, for which there is perpetual need. It operates in a retail category with high purchase frequency, in which children outgrow clothing sizes quickly and need consumables such as diapers and other baby products along with other needs that evolve with age. Thus, once parents establish a connection with it, they are likely to start a predictable and frequent transactional journey of about twelve years as their children grow.

It has expanded internationally in select markets, establishing a presence in UAE and KSA in 2019 and 2022 respectively, where it aims to replicate its India playbook.

It are the largest specialist online Mothers’, Babies’ and Kids’ Product retail platforms in UAE, in terms of GMV, for the year ending December 2023. Further, in KSA, it is the largest online-first Mothers’, Babies’ and Kids’ product focused retail platform. After the UAE, it aims to replicate its India playbook in KSA. Across its platform, it offers products from third-party Indian brands, global brands, and its home brands. it has created trusted home brands in the Mothers’, Babies’ and Kids’ products categories through its deep insights and understanding of the requirements of its customers, robust data analytics tools, in-house design and development capabilities and by leveraging the market recognition of the “FirstCry” brand.

As a reflection of FirstCry’s strong brand recognition and customer trust, BabyHug, one of FirstCry’s home brands, is the largest multi-category Mothers’, Babies’, and Kids’ products brand in India in terms of GMV, for the year ending December 2023. Further, it leverages its management team’s experience in creating and scaling up its home brands to help D2C Indian and global brands scale their business in India across direct-to-customer channels and modern stores. It believes that these brands will benefit from its expertise in creating and scaling brands and leverage its multi-channel distribution network, sourcing capabilities, supply chain infrastructure, and integrated technology ecosystem.

For more information, click www.firstcry.com 

Brainbees Solutions IPO GMP, Particulars & Guidance

Brainbees Solutions IPO Details 
IPO opens on  6 August 2024 
IPO closes on  8 August 2024 
Issue Type Book Built Issue IPO
Issue Size 90187690 Shares /
Rs 4193.70 Crore
* Fresh Issue 35827957 Shares /
Rs 1666.00 Crore
* Offer for Sale  54359733 Shares /
Rs 2527.73 Crore
   
Face Value per share: Rs. 2
Price Band  Rs. 440-465
Retail Discount  Rs 0 per share
Employee discount  Rs.44 per share
Retail Lot Size  32 Shares
Listing will at  BSE, NSE
Shares offered in Brainbees Solutions? Shares Rs. in Cr
QIB (75 %)  67640767 3145.28
NII (15 %)  13528153   644.06
RII (10 %)    9018769   429.37
Employees
Total Shares  90187690 4293.70
Retail portion will be oversubscribed by  281836 Forms.
How to apply in Brainbees Solutions IPO? Amount Rs.
Min Retail Application 32 Shares 14880
Max Retail Application  416 Shares 193440
Small HNI (Min) application  448 Shares 208320
Small HNI (Max) application 2144 Shares 996960
Big HNI Application 2176 Shares 1011840

What is the timetable of Brainbees Solutions IPO?

IPO opens on 6 August 2024
IPO Closes on 8 August 2024
IPO Allotment on  9 August2024
Unblocking of ASBA  12 Augut 2024
Credit of Shares 12 August 2024
Listing on 13 August 2024
Registered Office of Brainbees Solutions
Rajashree Business Park, Survey No. 338, Next to Sohrabh Hall, Tadiwala Road, Pune 411 001, Maharashtra, India
Who are the Lead Managers of Brainbees Solutions IPO?
Kotak Mahindra Capital Company,
Morgan Stanley India Company,
BofA Securities India,
JM Financial,
Avendus Capital
Registrar to IPO
Link Intime India Private Limited

Brainbees Solutions IPO Financial & Analytical Ratios

Year Total Income Net Profit EPS RoNW
  Rs. in Cr Rs.in Cr Rs. %
2021-22 2517 -79 -1.74 -2
2022-23 5731 -486 -9.97 -12
2023-24 6575 -322 -6.20 -8.65
Book Value of the Share on 31.03.2024 Rs. 66.68    
BV of the Share after the FPO Rs. ?    
Offer Price at Cap Rs.  465    

Brainbees Solutions IPO
Ratio Analysis

Price /EPS N.A.
Price/Book Value Ratio 6.97
Price/BV after IPO  ?

How Brainbees Solutions IPO compares with the Peers?

Peer Comparison.
There are no listed companies that engage in a business similar to that of this Company or are of a comparable size to that of the Company. Accordingly, it is not possible to provide an industry
comparison in relation to the Company.

# This is only coverage of News related to Grey Market. We do not deal in grey market premium, nor we recommend dealing in Grey Market. Investment decision based on Grey Market trends can be faulty.

Brainbees Solutions IPO Guidance

This is the much-awaited IPO. Once the price band is finalized, we will provide our guidance.

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